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Innosearch: eCommerce for Blind and Low Vision Users (SHOPPING CREDIT INCLUDED)


FAFTB Blog Header: Innosearch - ECommerce for Blind and Low Vision Users
FAFTB Blog Header: Innosearch - ECommerce for Blind and Low Vision Users

As we rocket towards an inevitable future with artificial intelligence, it is amazing to consider all the ways that AI can help the blind and low-vision community.


Of course, there is computer vision, where AI can describe images, and generative AI, which can create new content like songs or podcasts. But what has many of us so excited is assistive AI, offering a future where AI can make tasks easier for those with vision impairments.


Enter Innosearch.AI, a revolutionary new e-commerce platform designed for blind and low-vision users but benefits people all regardless of vision level.


At its heart, Innosearch.AI is a guided portal to many popular retailers, but this is accomplished in a way that is friendly to those who use screen readers or screen enhancements, such as magnification or inverted color schemes. Searches are presented in an ad-free, clutter-free environment that makes it easier to get relevant information about desired products without the hassle of dealing with unnecessary commercials and overwhelming, superfluous page elements.


Innosearch is a preferred reseller for many popular retailers, such as Amazon and Walmart. This means blind and visually impaired people can use Innosearch to find the things they want from major retailers in a way that is accessible.


The system has been designed to work well with traditional screen reader navigation techniques and its visual presentation is very appealing to those with some useable vision.


Here are a few other Innosearch benefits:


  • Price: We have checked the prices of more than 100 different items on Innosearch by comparing them against their prices from their native sites, like Amazon.com or Walmart.com. Only once did Innosearch fail to beat any other price, and that was only because it was the same price. Additionally, there are never any delivery fees or subscription costs, as Innosearch covers those at no additional charge.

  • Accessibility: This is an easy win. The site uses familiar web page elements, such as headings and buttons, so navigation for a screen reader user is simple. Plus, users can interact with AI to ask follow-up questions, compare products, and give detailed descriptions of visual elements.

  • Efficiency: There is little clutter on the screen, so users get access to the pertinent information much faster and easier than on traditional websites.

  • Convenience: Even expert screen reader users will find that they can research, locate, and purchase items faster than existing methods.

  • Choice: With more than 1 billion searchable items and 500,000 stores, Innosearch will likely have what you are looking for. And they now serve Canada, the UK, and Australia!


Brian Clark, First Aid for the Blind trainer, says he has developed a strong trust of the Innosearch system and has recommended it to family, friends, and FAFTB clients.


"Good dudes, great mission," said Brian. "Having traded emails with co-founders Bryan Vuong and Patrick Long, I have come to support what they stand for and what they are trying to accomplish. It is clear that they saw a need and stepped in to help."


He continued, saying, "There have been times in my ten-year journey with no vision when a new product or service rose up that fundamentally changed how I interacted with the world in new and different ways. Seeing AI, Be My Eyes, Scriptalk, and even Alexa have made my life easier and more efficient. Add Innosearch to all those great names, as I am definitely adding it to my toolkit."


As a trainer, Brian spends most weeks working with those who are new to vision loss. FAFTB is all about helping clients learn to adapt and find ways to live their lives to the fullest. Some tasks, like shopping, might seem mundane, but are incredibly important to people who feel that they will never live normal, happy lives.


"It is with great joy and enthusiasm that I get to show off Innosearch to students and hear their reactions to the site," said Brian. "Most have lost some hope that they will ever be able to shop to their satisfaction again. I believe Innosearch changes that for us all."


To get more users comfortable with Innosearch, the team offered FAFTB supporters a complimentary $10 credit to spend on anything they choose on Innosearch (with no minimum purchase required). Plus, they will donate $10 to First Aid for the Blind for each referred user. Just use this link:



Give Innosearch a try and send us your feedback!



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